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Agentic Commerce with Andrew McPherson

Agentic Commerce with Andrew McPherson

Veröffentlicht: 2025-08-05
© Andrew McPherson
Agentic Commerce with Andrew McPherson - QR Code
1 Folge
Audio
Anhören auf Apple Podcasts
1 Folge
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2025-08-05
© Andrew McPherson
Aktuelle Folge
The AI Value Creation Pyramid: Your Roadmap from Hype to Reality

The AI Value Creation Pyramid: Your Roadmap from Hype to Reality

In our first episode, we cut through the noise of Generative AI. While everyone is talking about the hype, we explore the critical question: How do organizations move from ad-hoc experiments to creating real, tangible value? We unpack the essential conc
Länge: 22:00
In our first episode, we cut through the noise of Generative AI. While everyone is talking about the hype, we explore the critical question: How do organizations move from ad-hoc experiments to creating real, tangible value?
We unpack the essential concept of AI maturity, comparing frameworks from Gartner, Deloitte, and McKinsey. But our main focus is a deep dive into the Generative AI Value Creation Pyramid—a powerful model that provides a clear roadmap for success. We explore its four levels, from individual improvements to visionary innovation, and show how true transformation requires a focus on the human element.
In this episode, you will learn:
The key differences between the major AI maturity models and how to use them.
A step-by-step guide through the four levels of the AI Value Creation Pyramid.
Why the common phrase "someone using AI will take your job" is misleading and what the real systemic shift is.
How a "build to learn" approach can help your teams create transformational prototypes in just half a day.
The crucial role of company culture and human skills in driving a successful AI strategy.
Folgen-ID: 1000720708545
GUID: 5477b96a-c5e2-463a-982f-acbb7529e50d
Erscheinungs­datum: 5.8.2025, 07:58:55

Beschreibung

How AI is reshaping discovery, buying, and commercial strategy. Andrew McPherson breaks down what is changing, what it means, and what B2B leaders should do about it. Each episode explores agentic commerce, AI-mediated discovery, and commercial readiness through frameworks, analysis, and practical implications. New episodes fortnightly.
Subscribe to the newsletter: andymcpherson.com
Connect on LinkedIn: linkedin.com/in/andrewmcpherson

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