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The Disruptor

The Disruptor

Amanda Burg
Veröffentlicht: 2025-03-05
The Disruptor - QR Code
GratisNeu
24 Folgen
Audio
Anhören auf Apple Podcasts
GratisNeu
24 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2025-03-05
Aktuelle Folge
#24 The Curse of Expertise: Making Your Message Click with Jen Liddy

#24 The Curse of Expertise: Making Your Message Click with Jen Liddy

Länge: 1:06:36
Abspielen
In this episode of The Disruptor, I’m chatting with Jen Liddy, a Brand Messaging & Voice strategist who helps experts articulate their unique magic—without the salesy, over-the-top marketing. Jen's approach centers around refining your messaging so that it connects with your audience authentically, in a way that feels both true to you and relevant to them.
We dive into:
Why it's crucial to simplify your messaging and stop overthinking it.How to translate your expertise into a brand voice that resonates with your audience.The challenge of communicating what you do without losing your magic—and how to avoid the curse of the "expert's knowledge."Jen’s thoughts on navigating the age of AI and staying true to your unique brand voice.The importance of critically thinking through your communication strategy—both in your business and beyond.
Whether you’re struggling to explain what you do in a clear yet powerful way, or you’re ready to start expressing your true brand voice with confidence, this episode will help you find clarity and gain momentum.
More About Jen Liddy:
Jen Liddy is a Brand Messaging & Voice Guide who helps experts refine their messaging and unveil their brand voice in a way that’s authentic, clear, and impactful. With a background in teaching, Jen has the rare ability to break down complex concepts and communicate them in simple yet compelling ways. When she’s not helping business owners express their true selves through messaging, she’s exploring new ideas and ways to bring creativity into her work.
Connect with Jen:
Jen Liddy WebsiteLinkedIn: Jen Liddy
Ready to disrupt your industry?
If you're looking to break through the noise with a messaging strategy that truly reflects who you are, don’t hesitate to reach out. Book a free brand audit and let's start shaping your brand together.
Folgen-ID: 1000697793329
GUID: 6aa1ff28-fcb1-4dda-a45f-20cfbe48d5c4
Erscheinungs­datum: 5.3.2025, 06:01:00

Beschreibung

Welcome to The Disruptor, the go-to podcast for business owners and entrepreneurs who are ready to stop competing—and start dominating. Hosted by Amanda Burg, founder of Liberty Type, this show is all about carving out your own lane and becoming the only choice in your market.
Amanda’s journey from Philadelphia journalist to branding expert fuels her unique perspective on building brands that can’t be ignored. Each episode breaks down real-world branding, marketing trends, and the strategies you need to stand out in today’s crowded market. Whether she’s diving into solo episodes to analyze current events or interviewing top disruptors from various industries, Amanda delivers no-nonsense, actionable insights that will transform your business.
If you're tired of blending in and ready to become a force in your industry, tune in weekly to learn how to disrupt the status quo and make your brand unmissable.

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