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How to Grow a CMO

How to Grow a CMO

Veröffentlicht: 2026-05-07
© tmp
How to Grow a CMO - QR Code
69 Folgen
Audio
Anhören auf Apple Podcasts
69 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2026-05-07
© tmp
Aktuelle Folge
Part 2: Zscaler & JFrog

Part 2: Zscaler & JFrog

Standing out in a market that won’t sit still. Part 2 picks up the pace. Recorded live at RSAC, this half of the conversation gets into the work itself. Topics range from what makes cybersecurity marketing hard, what makes it exciting, and why so muc
Länge: 39:54
Standing out in a market that won’t sit still.
Part 2 picks up the pace. Recorded live at RSAC, this half of the conversation gets into the work itself. Topics range from what makes cybersecurity marketing hard, what makes it exciting, and why so much of the job now sits in the tension between clarity and change.
Listen to Part 2 for a smart, candid conversation about what cybersecurity marketers are really up against — and how to find your edge when the market keeps shifting.
Host Alastair Hussain interviews:
Sunil Frida, CMO at Zscaler
Genefa Murphy, CMO JFrog
Part of the How to Grow a CMO cyber mini-series, from tmp
Folgen-ID: 1000766643174
GUID: 66d9dccd-4a0a-46e6-b40e-12901bfba189
Erscheinungs­datum: 7.5.2026, 16:58:06

Beschreibung

What does it take to be a successful B2B CMO in today’s ever more complex world?
In this podcast, we speak to B2B marketing leaders to understand the skills, experience, and leadership needed to make a successful CMO. What’s the right blend of science and art? How do you keep the C-Suite happy? How do you balance short-term and long-term? And how do you inspire the CMO’s of the future?
We’ll be answering these questions and much more, as we discover how to grow a CMO.

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